The Fall/Winter 2020 Color Trends and How to Wear Them

The Fall/Winter 2020 Color Trends and How to Wear Them

From runway fashion to designer style notes, get the scoop on the fall/winter 2020 color trends and how you can incorporate these colors in your cold-weather wardrobe and accessories. 

The cold weather calls for a transition to our fall and winter wardrobe – but just because the world gets a little cold and dreary doesn’t mean our style selections have to! When analyzing the fashion runways, Pantone insights, and designers this year, we’re excited to bring you the fall/winter 2020 color trends to guide your style choices. 

Cue the Pantones! 

Because 2020 has been a bit of a roller coaster, it’s safe to say that our wardrobes have been as well. Instead of dressing up to go out, we put together stylish but homie outfits for those socially-distant Zoom hangouts. In addition to the traditional fall staples, the new must-have accessories also include a reusable face mask and hand sanitizer!

It’s hard to predict how things will change in just a month or two, but at least we can make sure our wardrobe is ready for whatever may come! This is the perfect time to come out of the shadows, and we cannot wait to show off -- layering and accessorizing without feeling weighed down.

Let’s dive into the 2020 color trends for fall and winter, and say hello to a company of new neutrals (which we love!).  

Fall/Winter 2020 Color Trends: The New Neutrals

Wallet examples of 2020 Fall/Winter Color Trends

In the lead up to every fashion season, the Pantone Color Institute releases its shade predictions based on the New York and London runways. Those color palettes influence everyone, from artists and designers to the average person putting together their own look. 

For fall and winter 2020, their selection is unique in its timelessness.  

When discussing the new colors, Leatrice Eiseman, the executive director of the Pantone Color Institute explained that they reflect “a ‘less is more’ mindset that is becoming increasingly important to consumers prioritizing value and functionality, our color palette is stripped of excess.”

Altogether, the selection included 24 colors, but the ones that resonated with us were the “new neutrals” - deep, timeless shades that look polished and elevated in every context, but also exude a certain warmth and coziness that’s deeply comforting in the autumn. 

The 2020 fall/winter color trends include traditional neutrals, rounded out with “almost” neutrals that serve as staples for any fall/winter wardrobe, such as:

  • Black
  • Gray
  • Chocolate brown
  • Powerful military green
  • Hearty deep red

As other fashion bloggers have remarked, what stands out about these colors is that they’re not trendy - they’re stylish in a timeless way. 

In a world that’s suffering from the harmful impact of fast fashion, this kind of shift is refreshing! Chances are you already have a few of these color staples in your closet, so completing the collection with a new sweater, scarf, or bag is not a tall order. 

Since the colors themselves are quite sophisticated, they give you the opportunity to get playful with silhouettes and patterns without feeling too conspicuous! 

Fall 2020 “It” Color: True Blue

One color rises above, to brighten up the neutrals!

Classic Blue may be Pantone’s Color of the Year, but for fall, we’re inspired by the London runways where the shade True Blue was ubiquitous. The Pantone Color Institute describes it as, “a definitive and reliable blue hue [....] constant and ever faithful.”

Doesn’t that sound comforting?

It’s deep yet vibrant, so it exemplifies the strength we had to build this year, but it also possesses a calming and soothing nature that’s inherent to all shades of blue. It’s supportive, both symbolically and as an addition to any outfit or wardrobe.

There are so many ways to wear True Blue!

We love using it to add depth to monochromatic denim looks, but we also find that it looks stylish as a cool contrast to warm and earthy looks based on deep red and chocolate brown.

Soon enough, all of our favorite bags will be available in True Blue, making it easy for you to introduce this gorgeous shade into your rotation.

Make the Fall/Winter 2020 Pantones Your Own

There are so many ways to make these new neutrals your own! From comfy, professional looks for your home office to warm athleisure for when you venture out for errands, we’re definitely inspired.

You can mix and match the fall Pantones with a punchier shade, or stick to an entirely subdued palette - no matter what kind of look you choose, a Sapahn bag will always give it an upgrade.

Upgraded Athleisure

Crossbody Purse in 2020 Fall/Winter Color Blue

If you’ve spent the summer living, loving, and lounging in neutral athleisure, we don’t think you have to stop when fall comes around! 

If you do have to venture outside, any stretchy ensemble will get an instant lift with the help of an oversized sweatshirt and the Roger in True Blue. The bag adds an elegant touch and is just the right size to hold your essentials - mask, hand sanitizer, phone, cash, cards & keys - what else do you need?

Zoom Call Casual 

It looks like we won’t be leaving our home office this fall! This is why we’ve fallen in love with a comfy and classic combination of jeans and a T-shirt topped with a sophisticated tweed blazer that’ll keep you feeling warm and looking professional. 

The Chloe fits seamlessly with the smart-casual vibe, and it can be worn in 4 different ways should you decide to move your laptop from your home to the park. 

Urban-Boho (aka Denim Anytime!)

Urban-boho example of 2020 Fall/Winter Color Chocolate Brown

This urban-boho look pairs dark gray with chocolate brown, and allows one pattern to shine. It looks comfy (especially for a transitional season), but the coolest thing about it is that it doesn’t try too hard! 

Our Jori bag is a perfect accessory that adds structure, holds anything you’ll need without weighing you down, and fits with the minimalist, utilitarian ethos of this season. 

Spice Up a Timeless Look

Leather crossbody in 2020 Fall/Winter Color Red

Deep red is our favorite almost-neutral fall shade, and it’s ideal for adding interest to an all-black ensemble. It’s passionate, as every red should be, but because it’s a little darker it’s also more mature. 

The timeless M Leather Crossbody in deep red is exactly the kind of accessory you’ll be happy to keep forever. 

The Color-Matched Look

Weekend Handbag in 2020 Fall/Winter Color Military Green

You cannot go wrong with a color-matched look! The 70s vibes were strong on the fall runways, and military green works well with them. The combination of the green T with a matching Linda Jean bag is a powerful one, while the flared jeans are an iconic (and leg-elongating) choice. 

How will you wear the Fall 2020 Pantones? Does one of these new neutrals capture your heart more than the others?