Last month, the Sapahn Team was so excited to explore the East Coast and consider expanding our brand to the New York market at the NY Now wholesale show. Two of our interns, Amy and Haley, took the leap and headed to New York from Lincoln, NE for the NY Now show. Meeting up with Clair, Sapahn's Marketing & PR Manager, the three women hosted our own Sapahn booth at the show.
Lots of color and beautiful things swirled around us on our visit to New York. NY NOW is a wholesale market for home, lifestyle, and gift products, attracting buyers from boutiques and stores across the US. Our booth was located in the Handmade Global Design collection, where the focus is on great design, handmade traditional craftsmanship from artisans around the world, and community building through global artisan workshops. At this show, we got to experience new ideas and see how we could grow as a company. Not only was there lots to learn as a team; it was also great to meet with other businesses who also value empowering artisans like we do.
The Omega Leather Collection caught lots of eyes with its vibrant colors and received plenty of compliments on the buttery soft leather. We loved engaging with so many different people and hearing their stories while sharing our own. It's always empowering when you know you're surrounded by other ethical consumers wanting to make a difference or change things for the better through their purchasing power
Part of our booth display showcasing the Omega Leather Collection.
We always love amazing neighbors at shows, and this time we really enjoyed getting to know Cielo Hammocks! Their fun, laid back personality made the before and after show hours go by quickly. They specialize in artisan-made, handwoven hammocks that empower men and women from Mayan villages to weave from the comfort of their own homes. The different styles and colors were neat to look at and after standing on your feet for multiple hours, we think they had the right idea with having a product you can sit on!
Interns Haley & Amy, hanging out in a Cielo hammock at the show.
As the 20,000 some buyers strolled through over four days, we got to interact and see what customers across the US were looking for. With our Spring Collection coming soon, it was fun to think about what new styles to incorporate in the collection and what customers loved about our current bags. Be sure to keep your eye out for updates on the new collection. We can't wait to share with you all!
The NY Now show was a great experience to show others our beautiful products and for our interns to gain firsthand experience at running a booth at a wholesale show. We appreciate all the continued support and love from our Sapahn family to be able to grow and expand to reach more of the world to help our beautiful things do even more beautiful things.